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Contra assédio, revista troca modelos de biquíni por nudez com protesto

Revista Sports Illustrated faz tradicional ensaio sensual com tom de protesto - Reprodução/Instagram/si_swimsuit — Revista Sports Illustrated faz tradicional ensaio sensual com tom de protesto Imagem: Reprodução/Instagram/si_swimsuit

Do UOL, em São Paulo

07/02/2018 16h28

A revista norte-americana "Sports Illustrated" anunciou mudanças importantes em seu tradicional ensaio anual com modelos de biquíni. Na edição que será lançada na próxima terça-feira (13), a "Sports Illustrated Swimsuit Issue" trará mulheres nuas com palavras de protesto escolhidas por elas e escritas em seus corpos, como "feminista", "humana" e "natural".

A transformação do ensaio acontece em meio a denúncias de assédio que revelaram casos de violência sexual envolvendo atores, atrizes e diretores de Hollywood e geraram campanhas como #MeToo e Time’s Up.

Segundo a editora da "Sports Illustrated Swimsuit Issue", a ideia do ensaio deste ano é ter as mulheres participando mais do que como "objetos". "Estou muito entusiasmada de que este movimento esteja acontecendo, porque eu sinto que vai mudar as coisas para melhor", comemorou MJ Day à revista "Vanity Fair".

Uma das modelos, Sailor Brinkley Cook, celebrou a mudança do ensaio em seu Instagram: "Eu sou uma lutadora. Eu sou forte. Eu sou romântica. Eu sou criativa. Eu sou otimista. Eu sou natural. Eu sou um trabalho em progresso, em constante evolução e aprendizado. Muito obrigada por me incluir em um projeto tão impactante e próximo de nossos corações, e todas essas mulheres incríveis como sujeitos em suas verdades e abraçando quem elas são ou podem vir a ser".

O que é #MeToo (eu também)

O movimento foi criado pela norte-americana Tanara Burke em 2007, muito antes de virar hashtag nas redes sociais. Burke, que também é a fundadora da Just Be Inc, uma ONG voltada a promover o bem-estar de garotas negras e de outras minorias, deu início ao movimento para apoiar vítimas de abuso sexual, agressão e assédio em comunidades pouco privilegiadas, que geralmente têm pouco acesso a auxílio médico e social – seguindo a ideia do “empoderamento através da empatia”.

Como hashtag, o #MeToo viralizou pouco após as denúncias contra Weinstein virem à tona. O termo ganhou força após a atriz Alyssa Milano publicar em seu Twitter uma mensagem pedindo às vítimas de assédio e abuso que escrevessem “me too”, para dar às outras pessoas uma noção da magnitude do problema.

Debra Messing, Lady Gaga, Evan Rachel Wood, Gabrielle Union, Bjork, Patricia Arquette e outras famosas adotaram a hashtag, e outras como Jennifer Lawrence e Reese Whiterspoon revelaram suas experiências publicamente em seguida.

O que é Time’s Up (o tempo acabou)

Tendo em vista a grande repercussão das acusações e das denúncias que derrubaram poderosos de Hollywood como Kevin Spacey, Brett Ratner e Bryan Singer, um grupo de atrizes, executivas e outras funcionárias da indústria resolveram lançar, no primeiro dia de ano, uma iniciativa concreta para combater casos de violência sexual e discriminação de gênero no ambiente de trabalho.

O projeto conta com o apoio de mulheres como Emma Stone, Natalie Portman, Shonda Rhimes, Eva Longoria, Reese Witherspoon, Emma Watson, Jessica Chastain e Nicole Kidman, entre outras. Foi dentro dele que surgiu a ideia do protesto do último Globo de Ouro, quando as mulheres foram vestidas de preto e muitos homens usaram broches apoiando a o movimento.

Here's a sneak peek at this year's one-of-a-kind IN HER OWN WORDS project. ?We can't wait to show you the rest when #SISwim 2018 launches next week! @sailorbrinkleycook @robynlawley @paulinaporizkov
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Feb7, 2018 at 8:59am PST

IN HER OWN WORDS: #SISwim models celebrate more than just their bodies in candid, new project. (: @taylorbphoto)
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Feb7, 2018 at 7:30am PST

In Her Own Words is about identity. Its purpose is to offer a platform for the participants to speak their truth by choosing positive words that represent who they are and what they strive to embody. The unique quality of this project is that it allows the subject to become the art director. By using her own words and body placement, she can position her body to create her own message, to make a personal and public statement and to stand in her own truth. I challenged these women to stay positive with their word choice regardless of what they were feeling in the moment to demonstrate that if we change our perspective, we have the ability to change our outcome. Though these women are undeniably breathtaking on the outside they are much more than that — they are mothers, daughters, sisters, creators, entrepreneurs, champions, role models - they are smart, strong, intelligent women that have aspirations and goals. They have voices. Voices that deserve to be heard. Owning who we are and the choices we have made to create ourselves, is something that can make us feel proud while also challenge us to self-reflect. We are all a work in progress. In order to move forward to be better, we must own our truth and stand in it without shame and without fear. These incredible women have trusted me to create a safe environment for them to explore those things about themselves. I have had the honor and privilege to get to know these women on a deeper level, to discover what’s inside each of them, and to see how these qualities have shaped their character. @si_swimsuit @sailorbrinkleycook #IHOW Thank you to @vanityfair @goodmorningamerica and of course @si_swimsuit swim daily for the amazing coverage and articles this morning!
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Feb7, 2018 at 8:04am PST

I couldn’t be more excited that today the @si_swimsuit project IN HER OWN WORDS (IHOW) that I and an insanely group of talented women have been working on for almost a year finally came out!!!! This is just a teaser!!! So much more of this to come. The unbelievable crew, to you I am so grateful, couldn’t have done a single day of this without you - @marymguthrie @robynlawley @sailorbrinkleycook @campbellritchie @frankelfresh @avarikki @justinewarwick @joannagiunta @alyssaconroy - you helped bring this thing to life. @mj_day and @si_swimsuit I couldn’t have dreamed of a better platform for this. MJ thank you for believing in me, trusting my creative and pushing me to make this the best it could possibly be. I’m humbled, honored and grateful beyond my own words. WE DID IT!!!! #OWNIT #IHOW @paulinaporizkov Thank you to @vanityfair @goodmorningamerica and of course @si_swimsuit swim daily for the amazing coverage and articles this morning!
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Feb7, 2018 at 8:16am PST

I couldn’t be more excited that today the @si_swimsuit project IN HER OWN WORDS (IHOW) that I and an insanely group of talented women have been working on for almost a year finally came out!!!! This is just a teaser!!! So much more of this to come. The unbelievable crew, to you I am so grateful, couldn’t have done a single day of this without you - @marymguthrie @robynlawley @sailorbrinkleycook @campbellritchie @frankelfresh @avarikki @justinewarwick @joannagiunta @alyssaconroy - you helped bring this thing to life. @mj_day and @si_swimsuit I couldn’t have dreamed of a better platform for this. MJ thank you for believing in me, trusting my creative and pushing me to make this the best it could possibly be. I’m humbled, honored and grateful beyond my own words. WE DID IT!!!! #OWNIT #IHOW @robynlawley Thank you to @vanityfair @goodmorningamerica and of course @si_swimsuit swim daily for the amazing coverage and articles this morning!
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Feb7, 2018 at 8:17am PST

Ahhhh I'm so excited!!! A project I've been working on for the past year is finally coming out!! "In a first in its 54-year history, the 2018 Swimsuit Issue will also feature a nude spread shot by a female photographer, @taylorbphoto and an all-women crew (including myself on ) Called “In Her Own Words,” @mj_day sees it as an opportunity to continue with an idea she’s been interested in for a while: how can she use the images that you’ve come to expect from S.I. to change attitudes about women? I really cannot wait to share the film we shot and of course all the images. Read more via @vanityfair link in bio and see a sneak peak of some images including mine ???Proud of my girls @taylorbphoto @sailorbrinkleycook @marymguthrie @avarikki @campbellritchie @justinewarwick thank you @si_swimsuit
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Feb7, 2018 at 7:29am PST

Coming back for my 4th time in @si_swimsuit However the coolest part? it was shot by my home girl @taylorbphoto a project titled 'In Her Own Words' video I to come. Hair, makeup and painted words by @marymguthrie . When you have to think of what words would you put on your body the only condition is they have to be positive what would you chose?read more via link in bio ?? #sneakpeek
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Feb7, 2018 at 7:52am PST

I am a fighter. I am strong. I am romantic. I am creative. I am optimistic. I am natural. I am a work in progress, constantly evolving and learning. Thank you so much to one of my best friends and inspirations @taylorbphoto for including me in a project so impactful and close to both our hearts. @robynlawley on video, @marymguthrie @campbellritchie on makeup, me on BTS photos, and all these incredible women as the subjects standing in their truths and embracing who they are or might come to be. SPORTS ILLUSTRATED BODY PAINT 2018, IN HER OWN WORDS. Thank you @mj_day @si_swimsuit im so proud of you, Tay. You did it.
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Feb7, 2018 at 9:55am PST

*link in bio to what I consider an EXCEPTIONAL piece discussing @siswimsuit and the women it is comprised of. I’m so proud and appreciative of every single one of you, past and present that continue to live larger than the printed page, use your voice and pursue your truths. You are all so special. So is this year. #ownit. Thank you to @taylorbphoto and the incredible team of women behind #InHerOwnWords for dedicating almost a year of your lives to something I know we are all so passionate about. So much more to come! Thank you to @vanityfair for the coverage! @sailorbrinkleycook @robynlawley @paulinaporizkov
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Feb7, 2018 at 8:02am PST